In this article, you'll find:
✅ Salon owner's checklist
Import your customer register into booksalon
→ Send your customer register as a CSV file via chat or email to support@booksalon.fi
Complete your marketplace profile
→ Go to: Settings → Salon details → Salon details & presentation
Complete:
Introduction text
Profile picture
Gallery images
Review all employee profiles
→ Make sure every user has:
A profile picture
Correct services
Working hours
Personal introduction text
Set up services, additional services, and work shifts correctly
→ Add services, additional services, and work schedules for each employee to ensure smooth online booking.
Review calendar and notification settings
→ Check both salon-level and personal calendar settings, as well as notification settings.
Complete the marketing checklist
Go through steps 1–9 to ensure your customers follow you to booksalon after the transition.
Practical tips
Encourage customers to download the booksalon app
→ The app is the fastest and easiest way for customers to book appointments with you.
PS. Don't forget to download the booksalon PRO app yourself!
Enable customer reviews and share them on social media
→ Use booksalon reviews in visually appealing templates and share them on social media or your website. This increases trust and improves discoverability.
Did you know? Reviews are displayed not only on the marketplace, but also on your own online booking page.
Respond to customer reviews
Be active and publicly thank customers for their reviews, especially on social media. This builds trust and shows customers that you value their feedback.
Use campaign tools when offering promotions
→ Create campaigns for your customers, for example:
"Free paraffin mask with any facial treatment when booked through the new system during May. Enter 'booksalonbenefit' in the booking notes to redeem this offer."
Display information in your salon
Print a small sign or table card explaining the new booking system and include a QR code for downloading the app or accessing your booking page. This helps in-person customers find the new system easily.
Soft-launch to loyal customers
Tell your regular customers about the new booking app before the official launch. They can provide your first customer reviews through the app.
Create a "How to book an appointment" video
A short screen recording or social media reel showing:
Where to download the app
How to find your profile
How easy it is to book an appointment
This type of content performs particularly well on Instagram, TikTok, and Facebook.
Test the booking experience yourself
Make a test booking as a customer. This allows you to see the booking journey firsthand and quickly fix any unclear areas.
Share educational content later
Post tips about using the app and remind customers of the benefits:
Fast booking
Ease of use
Special benefits
Appointment reminders
✅ Activating the marketplace
If you want your salon to appear in the marketplace, you can easily activate it:
Settings → Salon calendar settings → "Services can also be booked from the booksalon marketplace and app"
Note! Your salon will become visible in the marketplace after receiving its first customer-made booking. This allows the marketplace to recognize your business as active.
✅ Why enable the marketplace and customer app?
The booksalon marketplace is designed to help you acquire new customers and improve visibility without additional effort.
Your business can appear in:
Google search results
Marketplace searches
Customer app searches
All automatically when visibility settings are enabled.
Benefits of the booksalon marketplace
Free and continuously evolving marketplace
Improved search engine visibility and discoverability based on location and services
Easy profile management
Dedicated mobile app for your customers
Fast booking without repeated logins or information entry
Customers can view and manage their appointments
Clear overview of services, prices, and customer reviews
Appointment confirmations and reminders delivered directly through the app
Rebooking reminders encouraging customers to return
Key Difference
Booksalon does not charge commission from marketplace bookings.
Customers can find and book your services directly without intermediaries or additional fees.
✅ Promote the app to your customers
Now is the perfect time to engage your customers through the booksalon app!
With the booksalon app, your customers can:
Book and manage appointments anytime, anywhere
Receive automatic confirmations and reminders
Leave reviews directly through the app and increase your visibility
Receive reminders to book their next appointment when enough time has passed since their previous visit
Marketing materials
Promote both your new booking system and the booksalon customer app.
You can find ready-made marketing texts and images here to support your communication.
We can also provide booksalon app download stickers upon request!
✅ Links and Additional Resources
✅ Need Help?
Contact us:
📩 Support: support@booksalon.fi
💬 Chat: Directly in the app or within the system (weekdays 10:00–15:00)